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Video for SEO, Video Optimisation

Best SEO Practices for Video Optimisation

It’s no secret that there is a huge growth in video content in content marketing and it has become key in driving brand awareness, telling stories, providing entertainment and promoting products and services to both new and existing customers. Using video best practices for SEO and video optimisation is critical in providing the best possible.


How to Use Category Content to Elevate Your Ecommerce SEO Strategy


Core Optimisation head up Failte Ireland’s transformational ‘Digital that Delivers’ programme.


google merchant centre

Competitor price analysis with Google Merchant Centre


Greenes Shoes Case Study


Google Question Hub, What is Google Question Hub

Everything you need to know about Google Question Hub

In early 2021, Google announced that they were making the Google Question Hub beta tool available in the United States. The beta tool is now available in only a small few regions across the world including USA, Nigeria, India and Indonesia but hopefully will begin to roll out across the globe sooner rather than later..


Apple iOS 14 Update – What does this mean?


Google’s Page Experience Algorithm Update: Is your website ready?


Lockdown & Peak: Maximising The eCommerce Opportunity

As Ireland enters a level 5 lockdown, retailers across the country are bound to be concerned about the potential impact of another lockdown on sales in what would typically be their busiest quarter. A second lockdown will have a significant impact on consumer activity over peak, this is something we know for certain. However, retailers.


SEO Strategy Tips to Make the Most of Black Friday online in 2020


Facebook’s Latest Features You Should Know About