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Why Are Clicks Dropping but Revenue Rising on Your Website?

If you have been checking your website’s performance lately, you might have noticed something odd. Your pages are still showing up in Google, impressions are flat (or even up), clicks have dropped, and somehow your revenue has gone up. It is not a mistake between AI-powered search, zero-click results and Google’s AI Overviews, people now.


Why Your Social Media Is Now Part of Your SEO Strategy


Consumers Have Changed. Has Your Marketing Strategy?


Attribution is Broken. Long Live Contribution.


How to Measure Your Brand’s Visibility in AI Search


Why Digital PR Matters More Than Ever for SEO Performance

Learn how digital PR supports modern SEO by building credibility, securing high-quality backlinks, and improving search performance  Search engine optimisation has changed dramatically over the last decade. What once focused heavily on keywords, metadata, and technical optimisation has evolved into something far more nuanced: authority, trust, and brand reputation now sit at the heart of.


How SEO Is Evolving as AI and Search Behaviour Change


The One Search Approach: How To Combine Paid, Organic, & Content Marketing


Core Optimisation lands Tesco Ireland account amid Dublin expansion 

PRESS RELEASE The milestone follows a strong 2025 where the company acquired an international PR agency  Dublin, Ireland – 2 March 2026 – Core Optimisation Ltd one of Ireland’s leading independent digital marketing agencies, today, announced the opening of its new Dublin office located at 23 Lower Baggot Street. The expansion aligns with the company recently becoming Tesco Ireland’s digital agency partner. Aiming to drive innovation and deliver tangible outcomes, Core Optimisation will provide Tesco Ireland.


Core Optimisation Named As One of the Best Workplaces™ in Ireland 2026


Digital marketing trends businesses need to watch out for in 2026