
Competitor price analysis with Google Merchant Centre
Tucked away in Google merchant centre lies a valuable tool our paid search specialists utilize to do price analysis on competitors, and it’s available to all. The ‘Growth’ tab is a section within Google merchant centre dedicated to finding pricing and product opportunities within your inventory. Here we’re given benchmark information on our price competitiveness.

Lockdown & Peak: Maximising The eCommerce Opportunity
As Ireland enters a level 5 lockdown, retailers across the country are bound to be concerned about the potential impact of another lockdown on sales in what would typically be their busiest quarter. A second lockdown will have a significant impact on consumer activity over peak, this is something we know for certain. However, retailers.

How To Measure PPC Success in 2020
When you’re spending good money on ads, you need to know that what you’re doing is working and working well. You need to know that you’re running your ads in the most effective and efficient manner possible. Otherwise, you’re going to lose sleep! In this article we’re going to outline some ways in which you.